Managed social media for SoHa Living, increasing its audience by 150x and building a large, highly engaged Instagram following. Created original content for Instagram and Facebook designed to drive website traffic, in-store visits and sales, while also engaging with Japanese customers sharing their SoHa Living experiences. When we began working together, SoHa Living had a single store at Kahala Mall. The brand has since expanded to 11 locations across four Hawaiian islands and California.